Fundamentals of Business-to-Business Marketing - Mastering Business Markets
- Författare
- Michael. Kleinaltenkamp
- (Edited by Michael Kleinaltenkamp, Wulff Plinke, Ian Wilkinson, Ingmar Geiger.)
- Språk
- Engelska
| Förlag | År | Ort | Om boken | ISBN |
|---|---|---|---|---|
| Springer International Publishing, Imprint: Springer | 2015 | Tyskland, Cham | VII, 330 sidor. 126 illus. online resource. | 978-3-319-12463-6 |
| Springer International Publishing Switzerland | 2015 | Schweiz, Cham | 330 s ill. | 978-3-319-12462-9, 978-3-319-12463-6 |