Innovation - key to marketing progress - proceedings of the forty-sixth national conference of the American Marketing Association june 17, 18, 19, 1963, Washington D. C
- Författare
- American Marketing Association
- (Edited by Henry Gomez.)
- Genre
- Konferenser, Konferenspublikation
- Språk
- Engelska
| Förlag | År | Ort | Om boken | ISBN |
|---|---|---|---|---|
| American Marketing Association | 1963 | USA, Chicago, Ill | xxv, 683 sidor. |