Marketing cultures - a historical socio-cultural study of decision making processes in marketing in two multinational corporations : with special reference to response to societal developments
- Författare
- Nico J. Vink
- Språk
- Engelska
Förlag | År | Ort | Om boken | ISBN |
---|---|---|---|---|
Univ. of Uppsala, Centre for International Business Studies | 1985 | Sverige, Uppsala | 2 hfn | |