Towards a long-run perspective driven by value-based service culture - a case study of IKEA in China
- Författare
- Verena Paul
- (Authors: Verena Paul, Bin Yu tutor: Bo Enquist)
- Språk
- Engelska
| Förlag | År | Ort | Om boken | ISBN |
|---|---|---|---|---|
| Department of Business and Economics, Karlstad University | 2003 | Sverige, Karlstad | 70 sidor. : ill. |